The strategic alliance brings an exciting opportunity to reach newer retailers and accelerate the MSME merchants’ network.
India, October 17, 2023: QueueBuster, a leading Android-based POS billing and inventory solution, has entered into a strategic partnership with TVS Electronics Limited, an industry-leading pioneer in the market offering point-of-transaction hardware and track-and-trace devices serving the retail, shipping, and logistics industries. With this partnership, TVS Electronics will be the authorised reseller of QueueBuster POS software.
With the help of QueueBuster’s cutting-edge POS solution, TVS Electronics aims to empower thousands of Indian retailers and MSMEs to thrive, adapt, and deliver exceptional customer experiences through innovative retail technology. TVS Electronics will distribute its state-of-the-art retail POS hardware with pre-installed advanced POS software from QueueBuster through its vast network of 6,000+ resellers and 170 master distributors across India.
Having experienced remarkable 3X merchant base growth over the past 2 years, QueueBuster is confident about achieving further incremental growth with this collaboration. The Android-based platform ensures user friendliness and offers billing, inventory, Khata, eStore, CRM, and loyalty in a single super app. Notably, QueueBuster’s commitment to enhancing the in-store customer experience, marked by swift billing (Quick Bill) processes, adds to the quiver that will help the merchants of TVS Electronics maintain their competitive edge in the sector with its innovative POS billing solutions.
Varun Tangri, CEO of QueueBuster, said, “We are thrilled to announce our strategic partnership with TVS Electronics Limited. With their extensive merchant network and unparalleled expertise in point-of-transaction hardware, we couldn’t have asked for a more fitting partner to fuel our channel expansion efforts, reaching a broader spectrum of SMBs and enterprise customers.
This exciting collaboration promises to bring forth innovative solutions, unparalleled value, and a seamless retail tech experience for our clients. Together, we’re poised to impact the market significantly.” Mr. Tangri further added
Balaji C, Vice President, Sales & Operations, Products and Solutions Group (PSG) of TVS Electronics Limited, says, “We are delighted to collaborate with QueueBuster, a leading retail POS solution company. At TVS Electronics, we strive to offer our key customer segments a single-point solution that meets their diverse needs across the hardware and after-sales service spectrums. This collaboration with QueueBuster will enable us to do that and more. By leveraging TVS Electronics’ hardware expertise and QueueBuster’s software capabilities, we are proud to offer comprehensive retail solutions. It’s a perfect synergy of hardware excellence and software strength, designed to elevate the retail experience to new heights.”
TVS Electronics Ltd. offers an extensive product portfolio that includes thermal receipt printers, POS systems, mobile printers, ECRs, cash counters and computing devices, mobile and handheld barcode scanners, and label printers across diverse segments. Aligning seamlessly with QueueBuster’s software expertise. The association symbolises their joint commitment to exploring new avenues.
expanding market presence, capitalising on global business opportunities within the ever-evolving POS industry, and expanding the MSMEs merchant base.
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