-
Funding to Drive Product Development, Market Expansion, and Talent Acquisition, Strengthening BIVA’s Market Position
-
T-Hub’s Investment Initiative aims to boost Telangana’s investment landscape and empower indigenous startups.
India, October 16, 2023: BIVA Analytics, a plug-and-play analytics platform offering e-commerce businesses a unified analytics perspective across multiple platforms, today announced the successful completion of its Seed Round funding, raising $500K. This round was led by Equanimity Ventures, with participation from T-Hub, SucSeed Ventures, WarmUp Ventures, and value-additive angels. The investment underscores confidence in BIVA Analytics’ innovative approach to e-commerce analytics and its potential to revolutionise the industry.
BIVA Analytics is designed to empower e-commerce businesses by aggregating data from various sources, including e-commerce stores, marketplaces, marketing platforms, logistics platforms, payment gateways, and order management platforms. The platform offers a unified dashboard and intuitive pre-built reports, enabling workflow automation and streamlined data interpretation. With this recent infusion of capital, BIVA Analytics plans to focus on product development, market expansion, and talent acquisition. These investments will further enhance their e-commerce analytics product offerings and solidify their position in the market. In addition, BIVA has ambitious plans to integrate AI for marketing automation and competitor benchmarking.
T-Hub, India’s leading startup incubator, has played a pivotal role in supporting BIVA Analytics through its Lab32 program. Over the past six months, T-Hub has been instrumental in nurturing BIVA’s growth by providing guidance on product development, go-to-market strategy, and investor connections.
Mahankali Srinivas Rao (MSR), CEO, T-Hub, said, “Our investment in BIVA Analytics reaffirms our unwavering commitment to fostering innovation within the startup ecosystem. BIVA Analytics epitomises the pioneering spirit we wholeheartedly champion. This investment perfectly aligns with the strategic vision of T-Hub’s T-Fund, which was established to bolster the investment landscape in Telangana and bolster indigenous startups.
BIVA’s founders, Abhiram Kolli and Akhila Ganti, expressed gratitude for the overwhelming support, stating, “This successful fundraising round is a testament to the hard work and dedication of our entire team. We are excited about the future and are well-positioned to accelerate our growth, drive innovation, and make a lasting impact in the B2B SaaS analytics space.”
Mr. Rajesh Sehgal, Managing Partner, Equanimity Ventures, said, “BIVA’s platform empowers e-commerce businesses with unified analytics, automation, and growth potential. Abhiram and Akhila have a deep understanding of user problems, which is reflected in the robust SaaS platform that they have built. Until now, they have been under the radar, fine-tuning the product. The current funding round will help them get discovered. We believe that BIVA is poised to revolutionise e-commerce analytics and are excited to partner with them as an early backer.”
Investor support highlights strong confidence in BIVA’s unique approach to e-commerce analytics. Vikrant Varshney of SucSEED Indovation Fund says, “We firmly believe in BIVA Analytics’ unique go-to-market strategy, which positions them for exceptional growth in the e-commerce analytics landscape.”
Sharad Bansal, Founding Partner of Warmup Ventures, says, “Our investment is a testament to the confidence we have in BIVA’s potential to lead innovation in the e-commerce analytics sector.”
T-Hub’s T-Fund is a dynamic force in the startup ecosystem, supporting entrepreneurs through its 6 M Framework (money, methodologies, market access, mentorship, motivation, and manpower). Every investment is carefully chosen to tackle industry pain points, and T-Hub’s unwavering focus on fundamental solutions, combined with the founders’ passion, places them uniquely in the market.
Do Follow: CIO News LinkedIn Account | CIO News Facebook | CIO News Youtube | CIO News Twitter
About us:
CIO News, a proprietary of Mercadeo, produces award-winning content and resources for IT leaders across any industry through print articles and recorded video interviews on topics in the technology sector such as Digital Transformation, Artificial Intelligence (AI), Machine Learning (ML), Cloud, Robotics, Cyber-security, Data, Analytics, SOC, SASE, among other technology topics.
