In 2024, device updates and AI integration will propel a rise in PC sales

In 2024, device updates and AI integration will propel a rise in PC sales
In 2024, device updates and AI integration will propel a rise in PC sales

Next year, PC sales could cease declining as consumers appear committed to buying newer models with AI capabilities.

The decline in PC sales is probably going to come to an end next year as buyers seem determined to purchase newer models, and analysts predict that the desire for gadgets with artificial intelligence capabilities will propel the market even higher.

“After a challenging year for the PC market, there is now cause for hope. As consumers try to update their PCs from the pandemic era and new AI-capable devices emerge, Canalys forecasts the PC market to grow at a rate of 8% in 2024, according to analysts Ben Caddy and Kieren Jessop’s.

Microsoft’s planned 10-year support lifespan for Windows 10 would finish on October 14, 2025. This will further encourage sales of newer PCs, as it “could prevent hundreds of millions of devices from getting second lives.”

According to market research, “the vast and aging installed base of commercial PCs surpassing the four-year mark by 2024 is expected to necessitate a refresh, coinciding with the pressing demand to migrate toward Windows 11.” It projects that the PC market will expand by 3.4% in 2023 and beyond.

According to the data, the move towards remote work and learning caused by the pandemic in 2020 contributed to the largest increase in worldwide PC sales since 2010.

The number of PCs shipped globally in the third quarter of 2023 was 68.5 million, a 7.2% decrease in comparison to the same period in 2022, according to data.

Since the beginning of 2022, shipments have decreased every quarter due to a combination of factors, including macroeconomic headwinds, sluggish retail and commercial demand, and a shift in IT spending away from the purchase of devices.

The surge in generative artificial intelligence may increase PC sales as users actively seek out AI features that improve their leisure and productivity.

According to the company, 60% of PCs shipped in 2027 will be AI-capable. “To stay up with this trend, PCs—which are essential to modern work and life—are now going to advance in both the software and hardware domains.”

HP CEO Enrique Lores stated to CNBC last month that the company’s new AI-capable machines will contribute to the PC market’s rapid expansion.

Starting next year, this will treble the PC category’s growth, according to Lores.

Although the AI-integrated PCs are initially intended for particular commercial market sectors, IDC analysts said that if costs come down and more use cases arise, the market for these devices may expand.

“By 2024, PCs with AI capabilities integrated into them should be on the shelves, driving upgrades,” they continued.

Also readThe integration of generative AI into workforce management yields numerous advantages, says Vikas Wahee, Head of Solutions, BPM & ITES, Intellicus Technologies

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