SaaS tech-fin company Perfios unveils new brand identity

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SaaS tech-fin company Perfios unveils new brand identity
SaaS tech-fin company Perfios unveils new brand identity

Targeting $100 million in annual recurring revenue (ARR) by the end of FY24, it has been recording 100% year-on-year growth for the last five years, the B2B SaaS tech-fin company said

A new brand identity, Lead/Leap, has been unveiled by the B2B SaaS tech-fin company, Perfios. The company’s global expansion plans in the US, Middle East, Southeast Asia, and African markets have fuelled the decision to make this change, the company said.

Including onboarding, decisioning, and underwriting for all financial institutions and taking a leap with new futuristic tech bets, the new brand positioning Lead/Leap conveys Perfios’ transition into a global tech platform, now catering to the end-to-end customer lifecycle.

Targeting $100 million in annual recurring revenue (ARR) by the end of FY24, it has been recording 100% year-on-year growth for the last five years, the B2B SaaS tech-fin company said, and it also seeks to double the contribution of its international business within the next 12 months.

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