Relove offers resale technology that helps brands acquire new customers and build deep customer loyalty
Relove, a technology platform that helps brands with circularity, has raised $700,000 in a pre-seed funding round led by Hearth Ventures with participation from Blume Ventures, as well as angel investors Anita Dongre, Aakrit Vaish, and Utsav Agarwal
The company said it plans to use the funding to help more brands become circular, expand its product to additional categories, and launch its offline takeback programme in physical stores.
“This investment underlines our focus on circular economy and the need for greener lifestyle choices,” Shefali Chhachhi, Co-founder and Managing Partner at Hearth Ventures, said in a statement.
“Our decision to invest in Relove was driven by both the need for such a solution for fashion and lifestyle brands as well as a strong conviction in the founder’s ability to solve effectively for this challenge, given their experience, passion, grit, and execution focus,” she added.
Founded in November 2021 by Kirti Poonia and Prateek Gupte, Relove offers resale technology that helps brands acquire new customers and build deep customer loyalty. It is live with 40 brands across multiple categories such as women’s apparel, men’s apparel, kidswear, and jewellery, as per reported by YourStory.
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